A finance partner built on three decades of practice.
AMM Solutions was built on a simple observation: businesses don't fail at finance because they lack effort — they fail because their systems and their strategy are disconnected. Bookkeepers manage the data. Advisors interpret the data. Rarely does the same team own both. We built AMM to close that gap. Our team of finance and automation professionals works as an extension of your business — implementing the systems that produce clean, real-time numbers, and providing the fractional CFO judgment to act on them. We work with UAE and GCC businesses that need senior-level financial thinking and modern systems, without the overhead of building a full finance department from scratch.
Explore our capabilities
Business Systems Automation
Full automation of the finance and accounting workflow, from data capture to reporting, so your team spends time on analysis, not data entry.
Fractional CFO Services & Advisory
Senior financial leadership on a part-time, flexible basis, the strategic input of a CFO without the full-time cost.
Finance & Accounting Effectiveness
Bookkeeping, SOPs, team structuring, and compliance support for UAE VAT and corporate tax, the operational layer underneath both pillars above.
90+
Years of combined leadership experience
3
Seasoned finance co-founders
6+
Industries served in depth
Numbers you can trust , decisions you can defend.
We start where every good engagement starts — by understanding your business. What you sell, how you're organised, where cash comes in, where it leaks out. Only then do we recommend tools, structure, or process.
Our services are integrated by design. Bookkeeping feeds VAT and corporate tax. ERP and automation give you real-time visibility. CFO advisory turns numbers into strategy. Everything works together because one senior team owns the whole picture.
We work discreetly, respond quickly, and price transparently. If we're not the right fit, we'll say so.
A career shaped by real businesses.
-
1994
Career begins in finance
Foundational years across accounting, audit, and control functions.
-
2005
Leadership across industries
Finance Manager roles in hospitality, construction, contracting, and trading.
-
2018
Digital finance focus
Deep specialisation in ERP implementation, automation, and finance dashboards.
-
2024
AMM Digital Solutions
Launched as a finance & digital transformation partner for UAE SMEs.
Meet our leadership team
At AMM Digital Solutions, our strength lies in the collective expertise of three seasoned finance professionals who bring over 90 years of combined experience across multiple industries. Our leadership team has successfully supported organizations through financial transformation, compliance, audits, system implementations, process optimization, and strategic growth.
Together, we are committed to delivering practical, reliable, and technology-driven financial solutions that help businesses operate with confidence.
Shailendra Negi
Co-Founder | Finance & Digital Transformation
With over 30 years of professional experience, Shailendra specializes in finance leadership, hospitality, audit, accounting operations, ERP implementation, financial reporting, VAT compliance, corporate taxation, business automation, and process optimization.
Having worked with hotels, restaurants, contracting companies, and trading businesses, he has successfully led finance transformations, implemented internal controls, streamlined accounting systems, and developed management reporting frameworks that support informed business decisions.
Core Expertise
- Financial Management
- Hospitality Finance
- Internal & External Audit Coordination
- Bookkeeping & Accounting
- ERP Implementation & Optimization
- VAT & Corporate Tax Compliance
- Financial Reporting & MIS
- Business Automation
- SOP Development
- Budgeting & Forecasting
Why our leadership makes the difference
Our leadership team combines decades of experience across hospitality, construction, audit, event management, trading, and professional services. This diverse expertise allows us to understand the unique financial challenges of different industries and deliver practical, tailored solutions—not generic accounting services.
At AMM Digital Solutions, we believe finance should do more than record transactions. It should provide business owners with the insights, systems, and controls they need to make better decisions, improve profitability, and support long-term growth.
Combined Expertise
90+ Years of Combined Professional Experience
- Hospitality & Hotel Finance
- Construction & Contracting
- Audit & Assurance
- Event Management
- Trading & Retail
- ERP & Digital Transformation
- VAT & Corporate Tax Compliance
- Financial Strategy & Business Advisory
Clarity in your numbers begins with one conversation.
Tell us where your finance function stands today. We'll respond with a clear, no-obligation plan tailored to your business.